Deploying Sovereign AI - Ensuring Safety, Governance, and Cognitive Integrity for Australian Leaders

Dr. Amanda Baughan

Maincode

Dave Lemphers

Maincode

August 2025


Executive Summary

Based on current market observations and adoption patterns, projections indicate that enterprises are committing to sovereign AI platforms at an accelerating rate. A 2023 EnterpriseDB study found that over 90% of major global enterprises believe they will become their own sovereign AI and data platform within three years, though only 13% are currently succeeding in this transformation. If current trends continue, within approximately three years, the vast majority of global enterprises will have made this strategic shift. The question confronting Australian leaders is not whether their organisations will join this transformation, but whether they will be among the leaders capturing a disproportionate share of the emerging AI-driven market value - or the laggards competing for diminishing returns.

Artificial Intelligence has transcended its traditional role as merely an operational tool, now serving as a cornerstone for how organisations conduct business, interact with customers, and drive innovation. However, this rapid adoption brings forth a new array of complex risks. Unmanaged, opaque, or externally controlled AI solutions present significant threats, including the pervasive issue of cognitive pollution, the risk of strategic drift, and a potential loss of organisational autonomy.

“AI is not an app. It’s a cognitive agent. And when that agent is ungoverned, foreign-controlled, or opaque, you are no longer managing software - you are delegating cognition.”

Cover image showing AI sovereignty concept


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